1.0 Brief

Turn a role into a
hiring plan

Describe the role.
Rob builds the plan.

Rob reads your connected tools first — email, calendar, Drive, LinkedIn — before asking a single question. Read first, ask second, confirm third.

FIG. 1.1
#hiring-engThread · 5 replies
L

lena11:04 AM

Anyone else think the backend role needs someone who can own the migration? Haven't seen movement in a bit.

A

alex11:05 AM

Yea, we're still blocking on architecture decisions every sprint. Need someone senior enough to own it.

P

priya11:07 AM

Feels like we need a senior IC who can own the event-driven migration. Probably also worth checking if they've done Kafka.

K

karri11:08 AM

@Rob create a brief for this and assign to me

R

RobAPP11:08 AM

On it. I'll pull context from your connected tools and draft a structured brief.

Created

BRIEF-127Sr. Backend Engineer

Create briefs at the speed of conversation

Mention @Rob in discussions on Slack or Microsoft Teams, and Rob will create structured hiring briefs informed by your conversation's context.

FIG. 1.2
LinkedIn
Drive
Calendar
Gmail
RobIngesting

Read first, ask second

Rob ingests your connected tools — LinkedIn, Drive, calendar, email — before asking a single question. One response might resolve ten topics.

FIG. 1.3
RobAdapting
CEO

“What culture traits matter most for this role?”

Head of Dept

“What technical challenges will they face in 90 days?”

Recruiter

“Walk me through your screening-to-offer pipeline.”

Per-persona onboarding

A CEO gets culture and vision questions. A Head of Department gets domain questions. A Recruiter gets operational workflow questions. Same role, different conversations.

FIG. 1.4
R

What seniority level are you targeting?

Staff-level, 7+ years

R

Does this role manage anyone directly?

One mid-level eng

R

What does the first 90 days look like?

Resume anytime — progress saved

Coverage

Seniority
Team
90-day plan
Technical
Compensation
Culture
Logistics
2 / 7

topics done

No forms, no dead ends

Rob asks one question at a time, in the order that makes sense given what he already knows. Stop and come back any time — the coverage map tracks where you left off.

FIG. 1.5
BRIEF-127Sr. Backend Engineer

Role Summary

Must-haves

Pipeline Plan

3 approvers required
Approved

Lena Chen

lena@acme.co

Approved

Mark Torres

mark@acme.co

Approved

Jess Okonkwo

jess@acme.co

Pending

You approve before anything moves

Every Brief is reviewed by you before Source spins up. If approval chains exist, Rob routes the plan by email — no login required.

From two paragraphs
to a full hiring plan

Brief decomposes your description into must-haves, nice-to-haves, 90-day success measures, a salary band, and a per-stage pipeline plan — with evaluation criteria for every round.

FIG. 1.6
Brief outputComplete · 60 / 60 topics

Must-haves

  • Distributed systems experience (event-driven architecture)
  • 5+ years backend engineering at scale
  • Led at least one major migration or re-architecture
  • Can manage one direct report (mid-level eng)

Nice-to-haves

  • Kafka / event-sourcing experience
  • Fintech domain knowledge
  • Open-source contributions

Salary benchmark

Market (SF)$180k – $220k
Recommended$195k base
Equity range0.10% – 0.20%

From plain English to a structured hiring plan

Brief decomposes your description into must-haves, nice-to-haves, a salary band, and a per-stage pipeline plan — with evaluation criteria for every round.

FIG. 1.7
Auto-classified by Rob
Must-have
Distributed systems
5+ yrs backend
Led a migration
Manages 1 report
Nice-to-have
Kafka experience
Fintech domain
Open-source contrib.

Must-have vs nice-to-have

Explicit trade-offs, not implicit ones. Every requirement is classified so downstream stages know what to enforce and what to flex on.

FIG. 1.8
$140k
$195k

Recommended

$260k
SF Bay Area · Staff · Series B
Higher than 65% of market

Market-rate salary benchmark

Rob benchmarks compensation against your market, seniority, and company stage — so your offer lands the first time.

One-step regeneration
when the role shifts

If the role shifts mid-search, Brief regenerates — rubric, pipeline plan, salary benchmark, all updated. Every downstream stage picks up the new version automatically.

FIG. 1.9
Original brief (v1)Stale

Must-haves

  • Distributed systems experience
  • 5+ years backend engineering
  • Led at least one migration
Role changed

Seniority shifted from Senior IC to Staff. Scope now includes platform ownership.

Pipeline plan

Screen
Tech
Culture
Ref
Offer

Regenerate in one step

Tell Rob what shifted. The Brief regenerates — rubric, pipeline plan, salary benchmark, all updated — and every downstream stage picks up the new version automatically.

FIG. 1.10
1
2
3
4
ScreenVideo · 30 min
Rob (automated)
Resume matchAvailability
TechnicalLive coding · 60 min
Sarah Chen
System designCode quality
CulturePanel · 45 min
2 team members
Values alignmentCollaboration
ReferenceAsync · Email
Rob (automated)
VerificationPerformance

Per-stage pipeline plan

Every round has its own format, assessor, evaluation criteria, and candidate prep — independently configurable per role.

FIG. 1.11
1
2
3
4
5
Systems design
Code quality
Communication
Leadership
Domain knowledge
Culture fit
Generated from Brief
Meets bar
Score

Interview rubric generation

Every interviewer gets a rubric to score against — derived from the Brief, so it stays aligned with what you're actually hiring for.

What Brief
replaces

No more blank templates, gut-feel rejections, or roles that drift mid-search without an audit trail.

FIG. 1.12
Today
job_description_template.docx
Insert competency matrix...

Internal thread · 14 replies

“Is this a senior or staff role?”

“Do we need Kafka or just event-driven?”

“I'll know it when I see it”

Interview rubricNone
Technical
Culture
Comms

From chaos to clarity

Blank templates, gut-feel rejections, and drifting roles are replaced by a shared written understanding with explicit trade-offs and a rubric every stage can score against.

FIG. 1.13
Before

VP Engineering

“Seemed sharp, good vibes”

Tech Lead

“Not a culture fit”

Rejected — no criteria
With Rubric
VP Engineering4/5

Systems design

Tech Lead3/5

Collaboration

Sr. Engineer5/5

Code quality

Passed — scored 4.0 avg

Rubric every stage can score against

No more gut-feel rejections. Every interviewer scores against the same criteria, derived directly from the Brief.

FIG. 1.14
v3Today, 2:14 PMCurrent
+ Kafka as must-have
~ Pipeline: added async screen
v2May 2, 10:30 AM
~ Seniority: Senior → Staff
~ Salary band: $180k → $210k
- Removed frontend requirement
v1Apr 30, 4:45 PM
Initial brief from #hiring-eng
Pipeline auto-inherits each version

Audit trail, not drift

Every change to the role is versioned. The pipeline never drifts from the current definition — and you can see exactly what changed and when.

Under the hood

Everything Brief generates, from role decomposition to pipeline customisation.

Role decomposition

From plain-English prompts to a structured ideal-candidate profile.

Coverage map

8 intelligence dimensions, ~60 topics. Gaps are visible, not assumed.

Must-have vs nice-to-have

Explicit trade-offs so downstream stages know what to enforce and what to flex on.

Salary benchmarking

Market-rate compensation for your market, seniority, and company stage.

Interview rubric generation

Per-role rubrics so every interviewer scores against the same criteria.

Culture-fit scoring

Optional. Only included if you provided culture context during onboarding.

Pipeline customisation

Per-role, per-stage — format, assessor, criteria, and candidate prep.

Approval chains

Route the completed Brief to a named approver by email before anything posts.

Per-persona onboarding

CEO gets culture questions. Head of Dept gets domain questions. Recruiter gets ops.

Passive intel ingestion

Rob reads your connected tools on signup — company context before you type a word.

One-step regeneration

Role shifts mid-search? Rubric, pipeline, salary — all updated in one step.

Dev-team escalation

Unsupported tools get escalated to our dev team. No CSV workarounds.

Questions
and answers

Do I have to write a job description to get started?

No. Two paragraphs of plain English is enough. Rob pulls everything else — company context, team structure, comparable roles you’ve hired before — from the tools you’ve already connected.

What if the role changes mid-search?

Tell Rob. The Brief regenerates in one step — rubric, pipeline plan, salary benchmark, all updated. Every downstream stage inherits the new version automatically, so the pipeline never drifts from the current definition of the role.

Can I require sign-off before anything goes external?

Yes. If your onboarding surfaced an approval chain, Rob routes the completed Brief to the named approver by email. They sign off without logging into Jobsly. Nothing posts until you have approval.

Does Rob generate a culture-fit score?

Only if you provided culture context during onboarding. If you didn’t, Brief scores on technical, cognitive, experience, communication, and motivation/fit only. Culture-fit stays off unless you opt in.

Does every role have to look the same?

No. Every pipeline stage is independently configurable per role — format (email Q&A, skills test, video, live panel, take-home, reference), assessor, evaluation criteria, and candidate prep.

What happens if Rob can’t infer something?

He asks one question at a time, in the order that makes sense given what he already knows. No forms, no linear sequence, no dead ends. Stop and come back any time — the coverage map tracks where you left off.

1.0 Source

Find candidates who actually fit

2.0 Screen

Every application read and scored

3.0 Interview

Interviews that build on context

4.0 Reference

References that reveal the truth

5.0 Hire

Close the hire, not just the loop

“We stopped chasing candidates and started closing them. Rob handled the entire pipeline while we focused on building.”

Mira Johansson

VP Engineering, Vercel

“Six hires in two months with zero recruiter hours. That's not an optimization — it's a different model.”

Daniel Kraft

Head of Engineering, Ramp

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